McDonaldization.
The process by which institutions in society become standardized and focused on efficiency and predictability.
Meaning & usage
The process by which institutions in society become standardized and focused on efficiency and predictability.
Where this word comes from
Etymology tree English McDonald English -'s English McDonald's Proto-Indo-European *-id- Proto-Indo-European *-yéti Proto-Indo-European *-idyéti Proto-Hellenic *-íd͏̌d͏̌ō Ancient Greek -ῐ́ζω (-ĭ́zō)bor. Late Latin -izōder. Middle French -iserbor. Middle English -isen English -ize Proto-Indo-European *-tis Proto-Indo-European *-Hō Proto-Indo-European *-tiHō Proto-Italic *-tiō Latin -tiō Latin -ātiōlbor. Old French -ationbor. Middle English -acioun English -ation English -ization English McDonaldization From McDonald's + -ization. Popularized by the American sociologist George Ritzer in his book The McDonaldization of Society (1993), based on an essay of the same title he published in 1983.
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Definitions, grammatical labels, IPA, etymology and examples: Wiktionary contributors, extracted by Kaikki / Wiktextract. Adapted under CC BY-SA 4.0. Selected fields and authored examples are shown; third-party quotations and audio are omitted. See contributor history.
Last enriched 2026-09-10. Definitions are in English. Romanizations are shown when supplied by the source; syllable estimates are omitted for unsupported scripts.