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ENGLISH · A WORD WITH POSSIBILITIES

lure.

Something that tempts or attracts, especially one with a promise of reward or pleasure.

4 characters1 syllables approx.English language

Meaning & usage

noun/lʊə//lɔː//ljʊə//ljɔː/
  1. Something that tempts or attracts, especially one with a promise of reward or pleasure.

    also · figuratively
  2. An artificial bait attached to a fishing line to attract fish.

  3. A bunch of feathers attached to a line, used in falconry to recall the hawk.

  4. A velvet smoothing brush.

Where this word comes from

From Anglo-Norman lure, from Old French loirre (Modern French leurre), from Frankish *lōþr, from Proto-Germanic *lōþr-, perhaps ultimately related to *laþō (“invitation, calling”), or from Proto-Indo-European *leh₂- (“to hide”). Compare English allure, also from Old French. Probably related to German Luder (“bait”).

verb/lʊə//lɔː//ljʊə//ljɔː/
  1. To attract by temptation, appeal, or guile.

    transitive
  2. To attract fish with a lure.

    transitive
  3. To recall a hawk with a lure.

    transitive
Where this word comes from

From Anglo-Norman lure, from Old French loirre (Modern French leurre), from Frankish *lōþr, from Proto-Germanic *lōþr-, perhaps ultimately related to *laþō (“invitation, calling”), or from Proto-Indo-European *leh₂- (“to hide”). Compare English allure, also from Old French. Probably related to German Luder (“bait”).

noun
  1. Alternative form of lur.

    alt-of · alternative
Where this word comes from

Borrowed from Icelandic lúðr.

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Definitions, grammatical labels, IPA, etymology and examples: Wiktionary contributors, extracted by Kaikki / Wiktextract. Adapted under CC BY-SA 4.0. Selected fields and authored examples are shown; third-party quotations and audio are omitted. See contributor history.

Last enriched 2026-09-10. Definitions are in English. Romanizations are shown when supplied by the source; syllable estimates are omitted for unsupported scripts.