puffery.
An act of puffing.
Meaning & usage
An act of puffing.
Excessive or false public praise.
Superficial or insubstantial material; fluff.
Where this word comes from
Etymology tree English puff Proto-Indo-European *-yósder. Proto-Italic *-āzios Latin -āriusnom. Latin -ārius Old French -ier Proto-Indo-European *-(i)yós Proto-Italic *-ijos Proto-Italic *-ios Old Latin -ios Latin -ius Latin -ia Old French -ie Old French -eriebor. Middle English -erie English -ery English puffery From puff + -ery.
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Definitions, grammatical labels, IPA, etymology and examples: Wiktionary contributors, extracted by Kaikki / Wiktextract. Adapted under CC BY-SA 4.0. Selected fields and authored examples are shown; third-party quotations and audio are omitted. See contributor history.
Last enriched 2026-09-10. Definitions are in English. Romanizations are shown when supplied by the source; syllable estimates are omitted for unsupported scripts.